Daily news related to email marketing

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[	December 26, 2007	]	Christmas computer virus delivers coal to e-mail inboxes

Computer experts are warning users to be cautious when opening e-mails that promise holiday cheer after witnessing the resurgence of an old virus that litters your contact list with a glut of spam e-mails, tech blog Ars Technica says. ... »
[	December 18, 2007	]	Experian exposes 2008 email ‘hot tips’

Dynamic content, remarketing and operational messages are all set to be the biggest trends in email marketing in 2008, according to research by Experian CheetahMail. ... »
[	December 7, 2007	]	Unsolicited email "surprisingly effective"

Spam is "surprisingly" efficient as a form of online marketing, a new study has revealed. ... »
[	November 26, 2007	]	The song: 12 Days of Christmas Spam

On the first day of Christmas, a spammer offered me A brand new shiny PC On the second day of Christmas, a spammer offered me A Rolex watch, And a brand new shiny PC On the third day of Christmas, a spammer offered me Cheesy business cards, A Rolex watch, And a brand new shiny PC .... ... »
[	November 12, 2007	]	12 tips for Xmas email campaigns

Find here a checklist of 12 tips for 'Effective Email Marketing this Xmas' - all of which look like good things to think about at any point in the year. ... »
[	November 6, 2007	]	Advanced Maillist Verify 4.51

Advanced Maillist Verify v.4.51 has been released. Update it now.
[	November 6, 2007	]	Spam Appears Sent from Your Email Address? Here's Why

Reader Denise Brown writes: I just read your article "Follow the Spam". There was a sentence in there regarding unsuspecting users' email accounts being used to send spam. About two weeks ago, I received spam from what appeared to be my own email account. ... »
[	October 31, 2007	]	Survey reveals SEO top priority for marketing yet admit more time spent on Email

Results from a survey carried out Coremetrics today reported that most marketing professionals regard Search Engine Optimisation (SEO) as their top priority yet they admit that more time spent on Email marketing. ... »
[	October 29, 2007	]	Forrester: Online ad spend to hit $61 billion by 2012

Get ready for a surge in online advertising. That according to a recent Forrester Research report, which projects that online advertising dollars will reach $61 billion by 2012, a compound annual increase of 27% over the next five years ... »
[	October 22, 2007	]	Silver surfers shun email marketingemail article to a friend

New research has revealed that almost 80 per cent of the over 50 age group does not respond to email marketing, preferring to use email to communicate with friends and family rather than as a ‘commercial channel’. ... »